Now THIS is how you market your own signature bass....

Started by Blackbird, October 16, 2009, 01:52:45 PM

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Hornisse

In Classic Rock Magazine several years back he was bragging about being able to sell a bass for 2K that only cost $300 to make.  Wonder if these are more of the same.

Basvarken

I cannot imagine these basses selling well at all.
Of course he would never admit that.
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Dave W

Quote from: Hornisse on October 16, 2009, 03:14:51 PM
In Classic Rock Magazine several years back he was bragging about being able to sell a bass for 2K that only cost $300 to make.  Wonder if these are more of the same.

No, these are $5,000! Seriously! Look under Order Axe Bass, a few will be available at each stop. And it looks like some of the early stops are sold out, if you can believe it.

Guess he'll find out one way or the other how much his name is still worth.


Nocturnal

I think the previous run of Axe basses were over $3000 and they sold out. Of course times are a little different now, and I think the Gene image is a little more tarnished for most of us. I'd rather have the Punisher bass than the Axe any day. I've never seen the Axe styles as anything other than a novelty item.
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OldManC

I'm pretty sure Cort is making this run. Not that that means they won't be well made, but it's not like Cort is a name that historically meant high quality (certainly not $5000 worth). I read they're offering 4 per stop, so you can gauge demand from that. Frankly, I'm surprised he's sold as many as he already has. And remember, concert tickets are not included in the price of the bass.  :o

Lightyear

#6
Two have sold in Houston for the show in early December - go figure.

I thought the same thing - Cort!?  But it does look like the freakin things are selling ???  Love the motor home that they're delivered in ;D  Notice that there's a link to the provider of the motorhome - never miss an opportunity for cross promotion ;D

Still, you have to give him props - it ain't bragging if you can do it!

Pilgrim

Quote from: Lightyear on October 17, 2009, 10:16:43 AM
Still, you have to give him props - it ain't bragging if you can do it!

There you go - that's the reality of it.

And buying that bass at $5000 makes as much sense to me as paying $6,000 or more for an original 60's Fender.  But there are many people who have silly money to throw around.

My folly is limited to a much lower level of silly money.  Example: I can afford the mocha instead of the black coffee!  YAY!
"A computer lets you make more mistakes faster than any other invention with the possible exceptions of handguns and tequila."

Dave W

Quote from: Pilgrim on October 17, 2009, 10:24:04 AM

My folly is limited to a much lower level of silly money.  Example: I can afford the mocha instead of the black coffee!  YAY!

My level is much lower yet. I can afford Hanes instead of Fruit of the Loom.

Highlander

The random mind of a Silver Surfer...
If research was easy, it wouldn't need doing...
Staring at that event horizon is a dirty job, but someone has to do it; something's going to come back out of it one day...

godofthunder

5K for a Cort ? Never in a million years. I love this concept very cool, I think he did himself a disservice by going with such a off brand name. Aging Kiss fans with this kind of disposable income I think would demand better. Cool idea waaaaaaaaaaaaaaaaaaaaaaaay overpriced. I wonder what they will do with the left overs after the tour ? Burn the lot so the ones that sold are more valuable ? I bet they do ( pun intended) Destroy them.
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Lightyear

Providing that 4 were/are available in each city I count 73 sold.  However, it looks like one city in FL has five for sale - if this is the case then he's sold many more.

$365000.00 gross - Yeah, there's some sweet profit in that ;)

Highlander

The random mind of a Silver Surfer...
If research was easy, it wouldn't need doing...
Staring at that event horizon is a dirty job, but someone has to do it; something's going to come back out of it one day...

Dave W

This isn't anything new, is it? Wasn't his Punisher Bass also supposedly MIK?

Anyway, you wouldn't be paying 5K for the country of origin. Whether you like the idea or not, it's an exclusive club. Gene's not autographing off the shelf Korean basses.

Highlander

I remember a guitarist associate putting himself in "serious-hoc" to the man (boss) borrowing the money to buy a punisher, to hang on the wall... a sad little obsessive kiss collecter... he didn't even own an Iceman to play...
The random mind of a Silver Surfer...
If research was easy, it wouldn't need doing...
Staring at that event horizon is a dirty job, but someone has to do it; something's going to come back out of it one day...