I've not been without a pickup truck since 1984, when I bought a '59 Studebaker Scotsman. Studebaker made and sold the truck so cheap in part because there were no frills, not even a heater. The "Studebaker" name was in chrome and that's it.
Then I bought an '89 Dodge Dakota. It was the basic 4x4 with the snowplow package. It's options were geared for supporting the snowplow itself, though it never had one mounted. The only chrome on it were the headlight rings, the mirrors and front bumper.
Now I drive a '91 Dodge W250 3/4 ton 4x4 with a Cummins diesel. The grill, front bumper and mirrors are chrome and that's it. All the other trim is black.
As they say, "chrome don't get you home".