Yep, I took a look at the website. To put it in other words: Almost every brand, except Rickenbacker, has a cheap sub brand. When OLP disapeared it was obvious MM would come with something else. I like the quality of OLP and I haven't seen the Sterlings in real life, so I wait till I played them before I gove my opinion.
I didn't knew they are active, though, so thanks for pointing me out. The passive thing was the only thin I liked about OLP.