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Fender going direct
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Topic: Fender going direct (Read 980 times)
Dave W
Administrator
Posts: 22259
Got time to breathe, got time for music
Fender going direct
«
on:
August 11, 2014, 09:04:55 PM »
FMIC Formulating Plans For Direct ‘Fender’ Product Sales
They say they won't be abandoning their dealers, and if they have any sense, they'll never undercut their dealers. We'll see.
BTW, Fender recently abandoned MSRP, like Gibson did a year or so ago. The prices on Fender's website are what used to be the minimum advertised price. Dealers can still sell for less, they just can't advertise for less.
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rahock
Hero Member
Posts: 1580
Re: Fender going direct
«
Reply #1 on:
August 12, 2014, 04:23:00 AM »
I guess this is the way every will go eventually, I don't like it but you can't stop it.
Rick
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Chris P.
Hero Member
Posts: 5247
Warwickhoer
Re: Fender going direct
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Reply #2 on:
August 13, 2014, 01:58:29 AM »
I just heard Peavey closes its European office in the UK. Also a pity.
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