I regard the press almost entirely as a PR entity, whether it writes about its own management directly or not. The LA Times is owned by Tribune, who is second in "McNews" only to Gannett, my former employer. That facts, especially monetary ones, decades out of date were not proof-checked is no surprise. Newspapers are dead, vampircally subsisting on the blood of their parent company's broadcast divisions, and both are in business to entertain, not inform. The days of the 'noble crusading reporter' have not existed for almost two decades and the effect is the dumbing-down of this country where "news" is either openly slanted 'ediformation' or pablum fluff appealing to narcissistic celebrity-obsessed morons. That's why any nut with a blog or Twitter feed can hold equal or greater credibility to what were once respected news clearinghouses; they're both chasing the same folks.
It's sad that a piece that short can be so wrong and still look like a masterpiece when the competition is ad copy. I can at least respect ads in their intent; they aren't lying about what they're doing and Gibson aside, usually much more clever.