Gear Discussion Forums > Fender Basses
Fender to finally make the Starcaster bass and reissue the Coronado?
mc2NY:
Obviously.....Fender has run out of ideas and is going the Gibson route of trying anything.
This looks as smart as buying a guitar brand that built better guitars than Fender and stopping production (Hamer) and putting those talented guys onto building Guilds.
Now, wouldn't ya think if you bought THE ONLY GUITAR BRAND that was never sued for building hi-end versions of your main competitor's guitars....ya might see an opportunity to grab market share from Gibson? Maybe by STEPPING UP production of the Hamer TBirds and other close Gibson-esque designs?
I can understand Fender NOT wanting Hame to keep building Fender-esque axes that are as good or better than FCS builds....but WHY would you not use the golden opportunity to stick some needles in teh eye of your big competitor?
Nah!! Instead, close up the brand and build more dopey old designs.
4stringer77:
Starcaster, what a nice name.
The first Fender guitars were the Broadcaster, Telecaster and Stratocaster and then came the bass.
It would have made sense to call it the basscaster but I think Leo saw the confusion that might cause. Besides the fact it makes the instrument sound like a fishing rod, if you hang a cig at the headstock and you accidentaly burn the B, you'd have an asscaster, and no one wants that. So Precision won.
dadagoboi:
--- Quote from: mc2NY on August 15, 2013, 11:24:50 AM ---Obviously.....Fender has run out of ideas and is going the Gibson route of trying anything.
This looks as smart as buying a guitar brand that built better guitars than Fender and stopping production (Hamer) and putting those talented guys onto building Guilds.
Now, wouldn't ya think if you bought THE ONLY GUITAR BRAND that was never sued for building hi-end versions of your main competitor's guitars....ya might see an opportunity to grab market share from Gibson? Maybe by STEPPING UP production of the Hamer TBirds and other close Gibson-esque designs?
I can understand Fender NOT wanting Hame to keep building Fender-esque axes that are as good or better than FCS builds....but WHY would you not use the golden opportunity to stick some needles in teh eye of your big competitor?
Nah!! Instead, close up the brand and build more dopey old designs.
--- End quote ---
Obviously they think switching their workers to making Guilds will make them more money. If building Hamers was bringing them enough ROI they'd continue that.
--- Quote from: 4stringer77 on August 15, 2013, 12:14:55 PM ---Starcaster, what a nice name.
The first Fender guitars were the Broadcaster, Telecaster and Stratocaster and then came the bass.
It would have made sense to call it the basscaster but I think Leo saw the confusion that might cause. Besides the fact it makes the instrument sound like a fishing rod, if you hang a cig at the headstock and you accidentaly burn the B, you'd have an asscaster, and no one wants that. So Precision won.
--- End quote ---
Great theory but absolutely wrong. Precision predated Strat by 5 years and you forgot Esquire.
Dave W:
Fender didn't buy Kaman in order to revive the Hamer brand, they bought it for the production facilities and skilled staff. Same reason they bought Tacoma a few years earlier.
4stringer77:
Gibson bought Epiphone which ended up as their import brand. What was left of Epiphone in NYC ended up as Guild and now Fender is doing to Guild what Gibson did to Epiphone.
I was being silly about the Basscaster thing.
On second thought maybe the analogy between Fender and Guild as to Gibson and Epiphone isn't right either. So I guess now I'm the asscaster cause that's where I'm talking from.
How bout that Coronado?
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